Thursday, March 31, 2016

Beyonce Debuts New "Ivy Park" Sports Line, Watch Her New Commercial Starring Blue Ivy + She Slays The Cover Of 'Elle' Magazine

Photo Credit: Beyonce's Instagram

Beyonce debuted her athleisure clothing line, Ivy Park, today (March 31) where she shared a personal message with her fans in a new commercial (which also stars her daughter, Blue Ivy!)


“I’d wake up in the morning, and my dad would come knocking on my door and tell me that it’s time to go running. I remember wanting to stop, but I would push myself to keep going. He taught me discipline,” Bey shared. 

Peep the full commercial below!


 


Ivy Park is a new kind of performance wear, "modern essentials for both on and off the field." 

The clothing, which launches exclusively at Topshop on April 14, features Ivy Park emblazoned shirts and shower sandals, bodysuits and more.

The 34-year-old singer is also on the May 2016 cover of Elle magazine as a part of their Women in Music issue. There will also be an article and more exclusive images released next week:

A photo posted by Beyoncé (@beyonce) on


A photo posted by Beyoncé (@beyonce) on

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